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Curriculum

 

     Based on the market needs, future career development of students, and the goal to cover the needs of employment and certificates, to develop local features for tourism and future tourism trends, our degree program is designed with two cores: The practice on tourism and travels and the practice on MICE. In order to encourage students to develop excellent English ability, this program includes 30 credits of required English courses and 8 credits of elective English courses. All courses are taught in English, including many drills in English. Therefore, after graduation, it is hoped that students could be equipped with cross-cultural communication ability both in Chinese and in English and thus become a professional talent of international tourism and MICE with sincere hospitality and service.

 

Practice on Tourism and Travels: Certificates for visit guides and tour guides; project management of tourism, marketing for tourism, management of tourism industry and so on.

 

Practice on MICE: Presentations of conferences and exhibitions; certificates of MICE; project management of conferences and exhibitions; planning, marketing and management of conferences and exhibitions.